Final Crit | Assess F**ligan

The crit focus today was on the F**ligan publication. What needs doing to the publication and where to take it, were the main talking points. Suggestion points,

• Use for a newspaper
• Promoting of the publication
• Can it be given out at football matches?
• How does the guardian sell/advertise a publication?
• Drop the sound on the ident/ web ad.
• What is within the publication that can used to promote it?

The main focus to take forward is the pace of the publication final and also its promotional. With that i need to look at the ways in which a newspaper would promote an up-coming feature. I have the web ad already, its the print promotion i need to focus on.

There are elements within the publication already that could adapt. These being the pull-quotes, the symbol use and also the stock its printed on. 

The other consideration is audiance interactivity within context. A bus stop poster will have more information than a billboard. Likewise a metro platform ad will have less info than inside the train.