Tuesday, March 24, 2009

More peas please.

This brief aims at making the information supplied by health organizations much more interesting. For this i am producing a series of food alphabets that would potentially be used as display typefaces in an editorial spread. The idea is to make the nutrition handouts, less lecturing.

I have begun on peas, a simple choice but a hard medium to work with. I am choosing to work with times as it comes across as an educational typeface, however when made with peas it has the edge taken off it. If i was to use a rounded or sans serif font then it would all become too jokey.

Here is what i spent last night and this morning doing. The lowercase.









The next stage is finalising the lowercase, then its the uppercase and numbers.

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